Food waste is as important now as ever with about a third of food becoming waste. Using existing services, food related and not, we made an app to empower the community to help give potentially wasted food a second life.
During this project, we found out that not many people knew about services that prevent fresh food becoming waste, such as what grocery stores use to sell fruit and vegetables with minor imperfections at a much-reduced price. Our goal was to harness the power of local communities and build an app to bring this food waste issue to light.
Finding the User's goals and Paths
Diana Smithers
Single Mom
Goal:
To save money on groceries and provide healthy meals for her 3 kids.
Carl Scranton
Retired Businessman
Goal:
To find a positive use for the abundance of fresh food he has without simply throwing it all away.
Putting it Together
From micro scale atoms and molecules...
To large organisms and templates
Developing the Digital Journey
Welcomes and Introductions
The user is welcomed and creates their new account and proceeds to explore what is available near them.
Finding, Reserving, and Communicating
Once the user finds a food post they are interested in, the user is able to reserve and communicate to know anything they may need.
Further exploration and customization
Further in the experience, the user can read articles, customize their account, and view their own food posts.
